Paul Graham has an article on the top 13 things to keep in mind for entrepreneurs. I have one to add (for software startups):
– Going open source can help
You might have a brilliant idea and a cool new product. It mostly will be disruptive technology. You might think of changing the world. But people might have to modify the way they were doing things. What if you run out of funds midway or some other unforeseen event by which your company has to shut shop? Customers will be vary of deploying solutions from startups for fears of them going down. If the customers are given access to the source code, they’re at least insured they can have control over the software if your company is unable to support it. And letting them know this can win some additional customers — who knows!